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Gems as Investments

 

Gems must nevertheless be considered speculative investments. The key to an investment is its liquidity (ease of disposal) and the nature of its ultimate sale, because profit is realized only at this stage. Some gems, such as diamonds and fine, small rubies, emeralds, and sapphires are very easily sold, because the market demand is very large.

 

 

But how will the owner sell his gem? If he bought it at retail prices, and sells it to a merchant some time later, he may only be paid half of the retail value at the time of sale.
 

Even if the gem doubled in value in the intervening period, the seller ends up only with the amount he used to purchase the gem. In this case he has lost money, because inflation has diminished the purchasing power of the money he receives. If the seller finds a retail Customer himself, however, he might double his money. So the invest¬ment potential of a gem depends largely on how it is ultimately con¬verted back into cash.

DIAMONDS, GEMSTONES & CRYSTALS
FACTS & FIGURES

Another factor is marketability. A very unusual or rare gem may bring a high price. But if the owner wishes to sell his stone, he may find that few people will buy it from him, because its scarcity has prevented the development of a widespread demand. The only buyer might then be another collector, or a connoisseur of fine or rare gemstones. These people do exist, and ultimately may be a significant factor in the gem trade. Thus, the ultimate marketability of rare stones will depend on the ability of gem dealers to make these gems widely known and ap¬preciated.

Some gems have risen dramatically in price in recent years. Tanza¬nite, for example, virtually unknown in 1965, more than quintupled in price within a decade. This was the result of good marketing to create a demand for the gem. Aquamarine of fine, dark blue color showed similar price appreciation.

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Other gems also rose substantially in price. An important factor to consider in examining this performance is the sale ability of gems, compared to other investment items. Almost even culture uses gems in some way. Gems may play a role in international politics and finance, whereas antiques and art do not, or certainly not to the same degree.

Are gems, then, a good investment? The answer is a qualified yes. The qualifications are: specific type of gem, purchase price, marketabil¬ity, quality of stone, ultimate disposition, the fashion of the times, and the state of the economy. These factors may dissuade the would-be gem investor, and this is certainly an area where expert advice would be welcome.
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